Home » Knowledge Hub » » How to Engage, Recruit and Retain Gen Z, Written by Gen Z

How to Engage, Recruit and Retain Gen Z, Written by Gen Z

White paper

Diverse surveys, reports and opinions have been produced looking into Gen Z, depicting them as challenging, entitled and more. This report gives the real picture – the insight employers need direct from the generation itself.

This report has been written by students from the University of Bristol who are members of Generation Z, drawing on the discussions held at The HR World Culture Clash events.

Gen Z in the job market

As members of Generation Z, also known as Gen Z, we have been fortunate to grow up in a time of rapid technological advancements and changing social norms. Our generation brings unique perspectives and experiences to the job market, and it is essential that employers understand our motivations, values, and expectations in order to effectively recruit and retain us. As members of this generation, we feel passionately about raising awareness and advocating for a more inclusive and productive work environment for Gen Z. Please consider this report as a guide to understanding the motivations and values of Gen Z, and somewhat of a toolkit for how to engage with this cohort better during, and after, the recruitment process.

Key takeaways

  • Flexible working options are a requirement to improve employees’ work-life balance but in-person office time is also essential to cultivate strong personal connections and opportunities to learn from one another in the workplace.
  • Technology should be used in a humanistic way and social media needs to be a key component in any hiring process.
  • Employers must be willing to adapt in order to instigate change and improve the recruitment and employment processes.
  • Contextualising Gen Z is crucial in understanding their values and strengthening the intergenerational relationships that are vital for the retention of a loyal and engaged workforce.

Complete access to this report comes as part of The HR World Membership. This is just one of many important industry and personal resources we bring to our members to help them further their thinking, organisation and career. Why not become a member today and start benefitting from our full resources of knowledge, network and expertise?

Sponsored by Sanderson

Sanderson - Recruitment Sector Providers.

Publish date: 17 July 2023

Topics

Share

Advertisment

Latest Events

Reward and Recognition for the International Workforce

In this webinar we explored the dispersed workplace and asked what it means to support employees all over the world.
Reward and Recognition for the International Workforce

Year in Review 2023

In this specially extended webinar we bring back some of our previous 2023 webinar speakers to give their view on the past 12 months and gaze into the collective crystal ball of 2024.

Resourcing Models, Insource, Outsource or Hybrid what are the best solutions?

Discussions on the evening will be led by two invited experts Jim Richardson, with spells at Santander and Royal Bank of Scotland as Global Head of Talent, Jim now advises corporate businesses on their TA models. And, Ross Crook, Managing Director at Sanderson Solutions.
Resourcing models round table

Retention: Holding on to The Talent You Need

In September we explored retention in the workplace.
HR Webinar - Retention

Professional Development: Making the Step Up

The HR World’s webinar this month took a long hard look at professional development for HR leaders.

Employee Benefits: Then, now and next

In July as we delved into the world of employee benefits.
HR Webinar - the HR benefits.

AI in HR: The Perfect Balance

AI is hitting the headlines right now as experts forecast a future that’s powered by tech. But what will this mean for HR?
On demand hr webinar - Ai in HR

RPO Market: Insource, Outsource or Hybrid – What are the best solutions?

The HR World and Sanderson Managed Services Ltd are holding an exclusive Round Table dinner to explore and debate the current RPO arena.

AI as part of the hiring, on-boarding and retention processes

The HR World and Sanderson Managed Services Ltd are holding an exclusive Round Table dinner to further the discussion of AI among Senior HR Leaders.

Equality, diversity, and inclusion: Reshaping thinking for action

Join us in March as our monthly webinar tackles equality, diversity, and inclusion in the workplace.

Leading With Agility: How to give your business the behaviours and mindsets it needs for volatile times

Join us in February as our monthly webinar tackles learning and development in the workplace.

How can you create a culture of health and wellbeing in the workplace?

Our January webinar tackled health and wellbeing in the workplace.

The role of HR in reputation management

The recent P&O mass firings have yet again highlighted the critical role HR plays in managing a business' reputational risks - and how it can go horribly wrong.
Event with Anna Elliott The role of HR in reputation management

The metaverse and HR

The HR World with future of work experts Lloyd Dean and Alexander Low, from PA Consulting, will cut through the chaos and stay clear of the jargon in this 45-minute webinar to help HRs navigate the metaverse.

Hiring Gen Z – what can employers learn about emerging talent in 2023?

Join us at this cross-learning, in-person event as part of The HR World Culture Clash series at RSA House in London on 20 Oct 2022.
Hiring Gen Z: Culture Clash Panellists

Bridging the gap: what can employers learn about emerging talent to drive better hiring strategies?

Join us at this cross-learning, in-person event as part of The HR World Culture Clash series, bringing HRDs, founders and emerging talent together to build a better workforce for the future.
Bridging the gap: what can employers learn about emerging talent to drive better hiring strategies?

How to put inclusivity at the heart of your job description process

‘Diversity’ and ‘inclusion’ – are these words used so often in talent attraction strategies they have almost become meaningless?
The Job Design Revolution

Supporting your people through loss and change – with Julie Stokes OBE

Loss. We have all experienced it, individually, in our communities and in our business lives. How can we lead our people in an ever-changing environment?
Webinar supporting your people through loss and change
HRW Membership@2x@2x

Are you a senior HR professional?

Join our membership to shape the future of work, get exclusive access to events, white papers and research content, profile your work, gain access to support from HR experts and celebrate your successes.

Become a Partner

Please get in touch to talk about how we can help your business make an impact in the world of work through our content marketing, partnership plans and advertising.