Advertisment

Advertisment

Home » Knowledge Hub » » The Affordable Way to Help Employees Navigate the Cost-of-Living Crisis

The Affordable Way to Help Employees Navigate the Cost-of-Living Crisis

01 June 2023

CR

Story by
Chris Ronald VP EMEA, Incentives, Reward & Benefits at Blackhawk Network Europe

Household living cost / family trust concept : Family members, parents & child live in a house with increasing color bar graph, the image depicting rising in expense or cost of living and estate or inheritance tax.

Let’s begin with a universal truth: happy engaged employees are great productive employees. However, mounting stress in the workplace is damaging employees’ mental health and affecting businesses’ bottom lines.

In 2022 alone, stress accounted for 17 million lost working days in the UK. Unfortunately, while according to a poll by Gallup, stress levels are currently peaking at an all-time high, they are also not set to decrease at any point soon.

There are a few reasons behind this consistent increase – with the cost of living often cited as a main factor. Whilst many employers have offered pay raises and bonuses to help their staff cope, and yet, two-thirds of HR decision-makers (HRDMs) surveyed by Blackhawk Network (BHN) Extras have reported an increase in the number of staff requesting financial assistance since the cost-of-living crisis began.

The case for workplace benefits

At the same time, 40% of staff are looking for alternative, better paying employment opportunities to help them manage financial uncertainty, adding a new layer to the Great Resignation. And with businesses also trying to tighten their belts, the additional costs of hiring replacements and the loss in productivity during the process are unwelcome additional expenses.

The business implications are also only one part of the equation. People are suffering, with many having to make the choice between essentials like food and heating. Helping employees navigate the cost-of-living crisis won’t solve all their staff’s problems, but it is undoubtedly a good start.

What can employers do?

However, many employers feel as though they have expended all their options. With profits shrinking and bonuses stretched, they are running out of ways to retain employees.

This is where workplace benefits come into their own. Once considered a nice-to-have, they are becoming increasingly important in helping people afford day-to-day life. For example, last year more than 10% of commuters began cycling to work. For many, this was a way of cutting expenses – taking advantage of salary sacrifice schemes such as Cyclescheme and not having to pay for public transport or fuel costs.

There is, however, a disparity between the workplace benefits employers think their staff want versus what their employees are looking for.

Despite many HRDMs recognising the power that comes from a robust workplace benefit policy, only a quarter have already considered reviewing their package in response to the rising inflation. And a further quarter say they have no plans to change or expand their benefits this year. But by listening to what their employees want and need right now, they can massively help alleviate a lot of the pressure they are currently facing. For example, gym membership subsidies have long been an incredibly popular workplace perk. But now, rising food costs have made financial assistance with groceries one of the top priorities that employees are looking for in a benefits package.

It is important to remember that employees will have different needs, and these will evolve as personal circumstances change. People are increasingly being given the opportunity to work at home – this flexibility means that some benefits are less of a priority than they once were.

The perks of modern workplace benefits

Modern workplace benefits have made it possible for employees to customise their choices. By working with providers, employers can provide their staff with platforms that allow them to choose from an extensive range of benefits that are tailored to individual employees.

However, many employers who would like to offer this kind of flexibility feel that it would be prohibitively expensive to do so. This is not the case. There are platforms already available that offer free sign-up-and-go benefits, from the ever-popular cycle to work schemes to discounted technology, and assistance with groceries and everyday spending. Since these platforms don’t require sign-up costs, monthly per seat fees, or fixed contracts, businesses can provide employees with the kind of benefits they want, without hefty price tags for the business.

There are no signs that the cost-of-living crisis is set to abate any time soon. While the government has promised that inflation will be halved by the end of the year, grocery bills are still reflecting high price rises. But, despite the macroeconomic pressures we are all facing, HRDMs should know that there are options out there that will help them improve their workplaces for their employees.

Topics

Share

Advertisment

Latest Events

AI in the Workplace, The Potential, The Pitfalls and The Risks

In recent years, advancements in AI technologies have surged, permeating nearly every industry and facet of our lives. From automating routine tasks to augmenting human decision-making, AI holds the promise of revolutionising productivity, efficiency, and creativity in the workplace.
AI in the Workplace

Apr 2024 – Reward and Recognition – is that the best you can do?

What are the standard ways HR should be seeking to reward and recognise its employees - and what are the more innovative ways?

May 2024 – Equality, Diversity, Inclusion: Put your money where your mouth is

Is EDI still a vital part of every business' agenda and what good does it deliver for HR?
May 2024 Webinar from the HR World

May 2024 – Employee Benefits: How to Stop Wasting Money

Are you throwing money at employee benefits or a health and wellbeing programme that aren't appreciated?

Mar 2024 – Leveraging Digital Learning Tools: Empowering HR Teams for Success

In today's fast-paced business landscape, the role of HR teams is evolving rapidly. To stay competitive and foster organisational growth, companies must leverage effective learning programs strategically.

Mar 2024 – The Efficiency Programme: How HR can maximise technology benefits

There are huge promises and potential for the use of AI and technology in HR and in this session we discuss the best way ahead for HR for technology and AI use.

Effective Resourcing Models & How We Guarantee the Integrity of Inclusive Recruitment Regardless of Approach

A opportunity to debate how can we adopt a cohesive inclusive approach that enhances the candidate experience without creating barriers between us and the talent essential to your organisational success.
15 May 2024 - Sanderson Round Table

Feb 2024 – It’s All HR’s Fault

Despite being a trusted voice in the C-suite, HR is still viewed with distrust and outright disdain by many employees – the very people HR is there to support.
Its all HRs Fault On demand Webinar

Jan 2024 – Health and Wellbeing: Making it Personal

If you’re investing in a health and wellbeing strategy, you want to make sure it meets the needs of your workforce.

Dec 2023 – Year in Review 2023

In this webinar we brought back some of our previous 2023 webinar speakers who gave their view on the past 12 months.

Nov 2023 – Reward and Recognition for the International Workforce

In this webinar we explored the dispersed workplace and asked what it means to support employees all over the world.
Reward and Recognition for the International Workforce

Streamlining Year-End HR Operations

Providing seasonal support, ideas and inspiration, this webinar covered the challenges and opportunities presented to HR professionals at this time of year.
Streamlining year-end HR operations

Compensation Planning – The key to a motivated and satisfied workforce

Compensation and reward strategies have changed radically over the past few years with the impact of the pandemic and the trends that followed.
Compensation Planning - The key to a motivated and satisfied workforce

Oct 2023 – Talent Acquisition: Why your Employee Value Proposition (EVP) is more important than ever

This webinar addressing talent acquisition majored on the Employee Value Proposition (EVP).
Talent Acquisition – Why your Employee Value Proposition (EVP) is more important than ever

Resourcing Models, Insource, Outsource or Hybrid what are the best solutions?

Discussions on the evening were led by two invited experts Jim Richardson, with spells at Santander and Royal Bank of Scotland as Global Head of Talent, Jim now advises corporate businesses on their TA models, and, Ross Crook, Managing Director at Sanderson Solutions.
Resourcing models round table

Sep 2023 – Retention: Holding on to The Talent You Need

The post-pandemic workforce now presents more of a challenge in terms of feeling satisfied and content in the workplace. This webinar on retention also provided a masterclass on employee engagement.
Retention holding on to the talent you need

Aug 2023 – Professional Development: Making the Step Up

What does it take to be an HR Director, or to take a position at Board level? This webinar looked at professional development for HR leaders.
What does it take to be an HR Director?

Jul 2023 – Employee Benefits: Then, now and next

The importance and value of giving employees choice on rewards and recognition.
Employee benefits, then now and next.

Jun 2023 – HR Data: The Key To Delivering Real Value

This webinar on HR Data brought home the importance of understanding the value of people data not just to HR but to the business as a whole.
HR on demand event - HR data: the key to delivering real value

RPO Market – Insource, Outsource or Hybrid: What are the best solutions?

The HR World and Sanderson Managed Services Ltd held an exclusive Round Table dinner to explore and debate the current RPO arena.

AI as part of the hiring, on-boarding and retention processes

The HR World and Sanderson Managed Services Ltd held an exclusive Round Table dinner to further the discussion of AI among Senior HR Leaders.

May 2023 – AI in HR: The Perfect Balance

AI is hitting the headlines right now as experts forecast a future that’s powered by tech. But what will this mean for HR?
On demand hr webinar - Ai in HR

Apr 2023 – HR Tech: Ensuring your technology delivers for all your people

Technology continues to throw challenges at the HR function as the speed of change increases and new technology (anyone noticed something called AI?) enters the arena.
HR tech on demand webinar with Sympa

Mar 2023 – Equality, diversity, and inclusion: Reshaping thinking for action

In this webinar we explored how ED&I can have a real impact for businesses. At the centre of the discussion was the idea of changing thinking in order to make things happen.
Equality, diversity, and inclusion: Reshaping thinking for action

Feb 2023 – Leading With Agility: How to give your business the behaviours and mindsets it needs for volatile times

This webinar took as its focus agility and how businesses can develop and maintain these skills among its workforce.
This webinar took as its focus agility and how businesses can develop and maintain these skills among its workforce.

Jan 2023 – How can you create a culture of health and wellbeing in the workplace?

This webinar tackled the important and timely issue of creating a health and wellbeing culture in the workplace.
How can you create a culture of health and wellbeing in the workplace?

Hiring Gen Z – what can employers learn about emerging talent in 2023?

Join us at this cross-learning, in-person event as part of The HR World Culture Clash series at RSA House in London on 20 Oct 2022.
Hiring Gen Z: Culture Clash Panellists

Bridging the gap: what can employers learn about emerging talent to drive better hiring strategies?

Join us at this cross-learning, in-person event as part of The HR World Culture Clash series, bringing HRDs, founders and emerging talent together to build a better workforce for the future.
Bridging the gap: what can employers learn about emerging talent to drive better hiring strategies?
HRW Membership@2x@2x

Are you a senior HR professional?

Join our membership to shape the future of work, get exclusive access to events, white papers and research content, profile your work, gain access to support from HR experts and celebrate your successes.

Become a Partner

Please get in touch to talk about how we can help your business make an impact in the world of work through our content marketing, partnership plans and advertising.